Impact Story: Creative Social in the southwest

In May 2025, Regional Arts Victoria partnered with the Fletcher Jones Family Foundations to host southwest Victoria’s inaugural Creative Social– a vibrant gathering designed to foster connection, spark new ideas, share insights and celebrate creative talent in southwest Victoria. 
 
The event enabled southwest Victoria’s creatives, changemakers and collaborators to meet supportive networks, hear directly from locals behind successful projects, gain real-world insights on funding and fundraising for big ideas, and connect with 1:1 mentoring. It was like TED Talks meets Shark Tank but with social, community vibes! 

The event brought together 83 people from four southwest local government areas alongside Melbourne, NSW and QLD. The room buzzed with energy, representing a diverse cross-section of the creative community, including artists, funding bodies, students, entrepreneurs, arts workers and organisations programming creative activities.  

Highlights:

  • Unforgettable live performances by David Darba from Lian Husi Timor in collaboration with Billy Barker, sharing stories and songs in language 
  • A “rockstar moment” from ex-Creative Leaders mentee, Jacob Paton-Lee with musician, Tom Richardson 
  • 3 presentations showcasing inspiring local creative projects, from the artists set to take over the Sidney Myer Music Bowl with the MSO, to Warrnambool’s newest First Nations sculpture and the evolution of the Warnibald Portrait & Art Event 
  • Valuable insights from a funder’s perspective by philanthropic trustee, David Fletcher Jones  
  • Practical tips on securing grants, negotiating sponsorships, and building meaningful partnerships, alongside diverse ways to reach fundraising targets 
  • A mentoring support package worth $2000 awarded to Katrina Carey for new creative kids’ magazine, Kelp, with 11 other applicants also offered mentoring to develop their ideas. 
  • A communal resource wall to crowd-source helpful ideas 

Learning

The wisdom shared was invaluable, captured via videos below. 

Warrnambool College and Leadership Great South Coast advised us to plan and perfect your pitch, but to respond to opportunities, and to ask directly for support, from business sponsorships and donations to discounts and in-kind support.  

Find Your Voice Collective urged us to be guided by our heart, gut and head, to build our “scrum”, and be “polite pests” when seeking funding, though with patience, persistence, and a sprinkle of luck (a.k.a opportunity you’re ready to capitalise on)! 

Warrnambool Hospice shared how they tapped into extensive artist networks, were strategic in covering expenses, and matched committee skills to required roles (particularly seeking funding). 

David Jones encouraged us to remember that what isn’t measured, isn’t managed, to “take a long time to write a short speech”, and to be stewards in our relationships with funders, as with any relationship we nurture.

Attendees gained practical tips on securing grants, negotiating sponsorships, and building meaningful partnerships, alongside diverse ways to reach fundraising targets. A communal resource wall crowd-sourced helpful ideas, and relationships fostered on the night have already led to impactful outcomes. 

Outcomes

Relationships fostered on the night have already led to impactful outcomes, including new collaborations and workshops, grant applications, performance opportunities, mentorship bids and even funding for roles and projects! 

  • Fletcher Jones Family Foundations (FJFF) is finalising funding to support musician Billy Barker to develop the Lian Husi Timor project part-time over 12 months.  
  • After also meeting musicians David, Jela, Nasi, and Jose, FJFF granted $5,300 for Lian Husi Timor to record folk song backing tracks, enabling them to enhance their performances and share quality recordings with the wider East Timorese community,  
  • Event videographer Colleen has since received a $7,000 FJFF grant towards her short documentary, What the Tide Brings In.  
  • Katrina won the $2,000 mentoring package, was offered a kids exhibition in the Moyne Virtual Gallery by Bec from Moyne Shire, and made plans to interview artist Chris for Kelp magazine, as well as to meet picture book creator, Olivia and author Jock.  
  • Matt from Neil Porter Legacy connected with Council contacts willing to fund a young Indigenous rapper to perform and deliver a workshop at the Neil Porter Legacy Koorie Careers and Aspirations Day.  
  • Deb from Two Rivers Gallery arranged winter workshops with new artist contacts.  
  • Ali is adopting new approaches to generating funding for the Port Fairy Folk Festival.  
  • Aiden committed to revisiting Dirty Angel Comedy’s business plan and funding strategy.  
  • Meg from Lighthouse Theatre reached out to those who pitched ideas to explore potential collaborations.  
  • Danielle from A Big Life followed up with existing and potential mentors to support the development of her project.  
  • Anthea from Green Print Projects was approached by several people interested in collaborating with her and her ideas.  
  • Grant from Beyond Bank said he liked the event format so much, he plans to “pinch it for future events”!  
  • Others committed to:  
    Reaching out to new connections  
    Submitting funding applications  
    Attending events  
    Leveraging the Australian Cultural Fund  
    Calling Creative Australia’s funding assistance hotline, and  
    Investigating eligibility for the Regional Arts Fund 

The event delivered on community calls to connect networks, help local creatives find ways to fund their ideas, and enable professional development – key aims of the South West Creative Industries Strategy. 
 
The event fostered cross-sector connections, raised awareness of diverse regional creatives & their projects, developed local creatives’ ability to attain financial support or fundraise for creative projects, connected 11 creatives with 1:1 mentoring and funded one great Strategy-aligned initiative. It also raised awareness of the work being done to support creative industries and provided an opportunity to activate creative spaces and to pay, support and promote local creatives and small businesses. 

The event reinvested almost $8,000 into local creatives and businesses – from engaging local custodians, musicians, presenters, technicians, printers and local caterers to commissioning photography and videography in an iconic creative space.  

Feedback

Attendees said they left “buzzing” (Courtney), calling the night “super, amazing, fun and inspiring” (Colleen) with a “really awesome vibe” Brett. 

  • 97% rated the event “Excellent” or “Very Good” 
  • 91% strongly agree/agree that they made new connections 
  • 88% strongly agree/agree that they gained new information or knowledge 
  • 69% felt inspired after the event 

See more infographics and feedback from attendees here.

“It restored my confidence to approach the companies and groups I need to move forward with future projects. I’ve been energised all week. Thank you”– Chris 

The event’s success has strengthened sector confidence and interest, grown creative networks and sparked momentum toward future initiatives, with funders keen to support another Creative Social in Moyne Shire. 

This was more than an event, it was a moment of collective inspiration and energy that has lit a spark across the southwest. 
 
Stay tuned on future events in the southwest via our regional Facebook page

Image: Attendees at southwest Victoria’s inaugural Creative Social, photograph: Greta Punch

Posted 6 June 2025